If you feel like you’re getting the cold shoulder from your non-profit prospects, it could be because they’ve been burned by other HCM vendors in the past. Non-profits need to be very careful with their spending, and they live in a once-bitten-twice-shy reality.

Selling payroll solutions to nonprofit organizations is challenging during normal circumstances. During the pandemic’s constantly shifting world, it’s even more difficult. You need to get the attention of Accounting or Payroll while your prospects are neck deep in adjustments to bring staff back to work — and they’re doing it while understaffed and underfunded.

More than one-third of non-profit organizations are audited multiple times per year. Most of them spend up to a month preparing for each audit. These organizations spend a lot of time, energy, and money dealing with the fear of audits because an audit that goes south can mean lost funding, lawsuits, and even the future of the organization.